Samsung

While I was working in Trive, we won several bids for the Samsung e-store and eSIS promotions. I was tasked with developing key visuals from scratch, or adapting HQ visuals, and preparing assets in several formats (web banners, Google display ads, social media, newsletters and push notifications, live broadcast graphics...) for 8 countries - Croatia, Slovenia, Bosnia and Herzegovina, Serbia, Montenegro, North Macedonia, Albania and Kosovo. I also designed a few generic banners for Bespoke Jet vacuums, Bespoke refrigerators, a washer and dryer, an oven, etc. and those promos required a lot of photo editing (removing objects, readjusting walls and furniture without generative fill that we have now in Photoshop...). As part of a small team at Samsung, my role as a digital designer often extended to copywriting (headlines and offer descriptions) to complement my design work and drive user engagement. In average, I was working on 10-15 promos per week, there were a lot of last minute changes and it wasn’t easy but I learned to work efficiently and effectively under pressure, developing creative deliverables within tight deadlines.